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First cheques.Hands-on from day one.

Most of what we do happens after the wire. Here is how the firm actually works, from first meeting to second cheque.

How we work.

01We meet founders early

Through the developer and founder communities we have been part of for years, through our incubation programme, and through the operators we work with. Very little arrives cold, and most of it arrives before a round.

02We decide carefully

Real conversations, real data, and references from people who have worked with the team. Every investment is reviewed twice before anything is signed, which keeps us honest when we are excited.

03We do the work

Cap tables, senior hires, monetisation design, go-to-market experiments, publisher and platform introductions. Done by the team directly, not handed off to a support portal.

04We back people twice

A first cheque is a beginning. We keep capital aside to follow the companies that are working, and we would rather go deeper with founders we know than spread thin across ones we do not.

What we actually help with.

01
Product and monetisation

Working through the loop, the economy and the pricing with people who have shipped this before.

02
Hiring

Finding and closing the senior hires that change a company's trajectory, the ones that are hardest to reach cold.

03
The next round

Structuring the cap table, sharpening the narrative, and making warm introductions to the funds that lead in this category.

04
Go-to-market

Testing acquisition channels and building the retention machinery that keeps the revenue after launch.

05
Partnerships

Publisher, platform and brand relationships that would otherwise take a company years to build.

START HERE

That is the whole playbook. The rest is work.

If it sounds like the kind of help you want in your corner, the door is the same for everyone: a note about what you are building.